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Configuring Morgan 3 Wheelers at the Geneva Motor Show using Autodesk VRED

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Description

This session talks about Autodesk's collaboration with the oldest privately-owned car manufacturer, Morgan Motor Company, for the 84th Geneva International Motor Show. Morgan was looking for a way to showcase the extreme personalization they offer for the Morgan 3 Wheeler, and Autodesk was able to provide a 3D configurator based on Autodesk VRED to allow visiting customers to configure their dream car on Morgan's stand at the show. Morgan's configurator was the only one at the show with the ability to render high quality images in realtime based on a true 3D model, rather than relying on pre-rendered views of a finite set of configuration options. Members of the team involved in the project will talk about its inception, development and delivery, describing the unique value this technology solution provides to automotive manufacturers. The configurator will be available live for members of the audience to try out.

Key Learnings

  • Understand the capabilities of Autodesk VRED related to realtime automotive visualization
  • Learn best practices around model preparation for VRED and Gain knowledge about generating imagery for configurators.
  • Discover how VRED software data can be reused in configurators
  • Understand how a HTML5 was used to provide a UI for modifying configurations to VRED.

Speakers

  • Jason Walter
    Jason is a principal software developer working in Autodesk IXG specializing in real-time visualization and animation.He has extensive background in developing workflows, applications, and experiences utilizing Autodesk VRED, Autodesk Stingray, Autodesk MotionBuilder, Autodesk Maya, andleveraging industry standard technologies. His current focus is on collaborative VR/AR and how Autodesk VRED and Stingray can be used for visualization.
  • Avatar for Kean Walmsley
    Kean Walmsley
    Kean Walmsley is the director of Systems Design/Architecture Engineering, focused on the research area of human-centric building design. He has previously worked on projects exploring the integration of IoT data with BIM (Digital Twins) using Autodesk Platform Services, as well as Generative Design in the AEC space. He has worked in various roles – and in various countries – during his career at Autodesk, including building and managing teams of software developers in Europe, the Americas, and Asia/Pacific. Kean engages regularly with Autodesk’s developer and computational design communities, providing technical content and insights into technology evolution.
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      Industries
      Automotive and other transportation
      Product design and manufacturing
      Topics
      Industrial Designer
      Digital Artist
      Designer
      Marketing / Sales Manager
      Customization
      Rendering
      Software Development
      Animation & Visual Effects
      Collaboration
      Visualization
      CAD Management & IT
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