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How Will the Construction Sector Get to Net Zero?

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Description

This session will explore the best available technologies and the frameworks required for infrastructure construction to achieve net zero by 2050. We’ll examine a research paper developed by Autodesk partnering in collaboration with Australian industry associations—namely the Infrastructure Sustainability Council, the Australian Constructors Association, and Consult Australia.

Key Learnings

  • Learn about key business opportunities and risks as industries transition to net zero emissions.
  • Discover the best available technologies required at scale to successfully mitigate catastrophic climate change impacts.
  • Imagine the likely changes on construction sites within the next 10 years.
  • Plan for operational changes anticipated to realize industry changes.

Speaker

  • Carol Battle
    Carol has twenty years experience working with global firms to drive innovation and sustainability outcomes.
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Transcript

CAROL BATTLE: Hello. Good morning. Good afternoon. Good evening. It's 2022, and my name is Carol Battle, and I'm here at Autodesk University this year to talk about how the construction sector will get to net zero.

I'm a part of the Autodesk Consulting Sustainability Practice working out of APAC. And the reason I say 2022 is because we expect things to change in this space, and we expect them to change rapidly. So it will be interesting to look back from the future to see what was projected and where we were at at this time.

As with all presentations, we will start with the safe harbor statement.

And in today's presentation, we aim to outline a range of things that will help you learn. I hope that you walk away from here learning about the key business opportunities and risks that will present themselves as industries transition to net zero emissions. I hope you learn to discover the best available technologies that will be required at scale to successfully mitigate catastrophic climate change.

You will learn what the likely changes on construction sites will be in the next 10 years and what that might look like, and therefore assist you to plan for the operational changes and anticipate what might be coming.

[VIDEO PLAYBACK]

[MUSIC PLAYING]

AINSLEY SIMPSON: Infrastructure is the great enabler. With it, we have access to essential services. We are connected to the people and places which bring us joy. It ensures our well-being and provides the means to get to and from our workplaces, even virtually, making beneficial life possible.

ANDY CUNNINGHAM: Across Australia, it's estimated that infrastructure contributes to about 70% of national emissions, with about 15%, which is 87 million tons of carbon dioxide per year. It's also estimated that the Australian government will spend $166 billion on infrastructure over the next three years.

JON DAVIES: So the opportunity through construction of new infrastructure to really have a significant impact on net zero targets is absolutely enormous.

NICOLA GRAYSON: Commitment, collaboration, and continuous improvement are key. Infrastructure is conceived, planned, designed, delivered, operated, and maintained through to end of life by an ecosystem of public- and private-sector organizations and businesses. The best gains are achieved when that ecosystem works together and is enabled by good policy and procurement practices.

AINSLEY SIMPSON: The 24 projects certified by the Infrastructure Sustainability Council using the IS Rating Scheme over the last four years reduced their whole-of-life-cycle emissions by 26.5 million tons of carbon dioxide equivalent.

ANDY CUNNINGHAM: It's fantastic to see that sustainability and impact is now becoming the mainstream conversation in business, as opposed to a side project or a PR good news story. There will absolutely be benefits, both financial through reduced lifetime costs, and, of course, leaving the planet in better shape for our kids.

[MUSIC PLAYING]

[END PLAYBACK]

CAROL BATTLE: So that video contains the CEOs of three industry bodies and a regional director from Autodesk in Australia. And it's accumulation of a body of work undertaken by Autodesk with these industry leaders over the last 12 months.

Now, these leaders weren't the only ones involved. And before we jump in, I want to acknowledge all of the people who were involved in this particular project which I'm talking about today, particularly Andy Cunningham and Sumit Oberoi, Brett Casson, and Cara Christofi in Australia, as well as the policy communications and management teams from the industry associations.

And what we're going to talk about today is the background to this-- how it came about and the journey of the creation of it and the associated paper that was written. We're going to talk about some of the things that we learnt in the paper. And finally, we're going to talk about what you can do about that in your business and in your roles.

Now, I guess there's a bit of a back story to this politically, economically, and for me, personally. Politically, what was happening at the time in Australia was the debate around whether there would be or wouldn't be a net zero target; a lot of fear, uncertainty, and doubt at a political level; and also pushing that into an economic challenge. At a personal level, we were coming out of lockdowns that had been going on for quite a long time, and I have been working in the sustainability sector for a long time and working in digital engineering with digital engineering leaders and seeing recently that these two parallel disciplines are deep and rich, but not necessarily integrating and the value and the opportunity that presents itself from integrating.

And what we set out to do was not necessarily tell government what to do because there were a lot of parties saying that there needed to be a net zero target, and that wasn't what we set out to do. What we set out to do was to tell industry and government what's already being done.

And that journey, I would say, was not necessarily a straight line. In the early days of the collaboration, there was a lot of discussion about the challenges that the construction sector faces that are not insignificant-- the profitless boom and the industry pressures, the consolidations and declining margins, the cultural issues, exacerbated in some countries by a lack of diversity and innovation, and the contracting models which inhibit innovation.

But then we looked at some of the benefits in the sector as well and the continuous improvement that's possible through the types of learnings possible through the project delivery cycles. The benefits of megaprojects in terms of their ability to have coalitions of organizations learning rapidly from each other. And what we learnt was that we needed to focus. There was a lot of problems to solve.

And what was one of the biggest challenges for industry, according to the CEO from the Australian Construction Association, was understanding what net zero would mean for contractors, beyond the buzz and the jargon. So where we started as our underlying assumptions were that there are commitments in place, and these commitments are supported by investors. The institutional investment, data around institutional investment supporting this is undoubtable.

The underlying assumptions that we started with here were the commitments are in place, and they are being supported by the institutional investors and the infrastructure owners. The change is here. The uncertainty is more, really, about what it will look like between now and 2050.

From here to 2050, in terms of major capital for investment, well, that's three major cycles of investment. But for your business, what does that look like? And so there's lots of different types of investments, lots of different types of businesses involved in this sector. And we wanted to start out with having some principles that would underpin net zero success.

And these might appear to be a bit airy-fairy, but they were also deemed to be critical to achieve net zero. And that was commitment, collaboration, and continuous improvement. And commitment was seen to be critical, but not necessarily in a way that was defining an ideology. In some ways, it was seen that removing the ideology from this would make it easier because you're not, then, having to convince people of why they're needing to do it.

The commitment is to meet the market demand, the market requirement, which has changed. And the collaboration is a challenge, based on some of the things we've talked about before. But the industry has improved in its ability to coordinate and to cooperate and in many instances has demonstrated the ability to collaborate and share value. And continuous improvement isn't anything new for people in business. Denning came up with it over 50 years ago.

Adaption, adaptation, and change is critical in business. But what is different here is that the FUD-- the Fear, the Uncertainty, the Denial in some ways about what this will actually look like. So if we start at, what's the current state look like, it might help.

And if we look at the current state for a typical infrastructure project in the construction phase, this is where you would see the carbon emissions. Now, this might differ in terms of the proportion from different countries and different infrastructure project types, but in the most part, it won't differ between the categories that we're seeing here.

And this is for a road project. If it were for a rail project or for a bridge project, we'd expect to see more steel in the overall ratio. But in terms of the categories, it would be largely the same. And what this is comprised of, in the most part, is the concrete, steel, asphalt, and construction processes, so your on-site haulage and so forth, the transport materials, and the other, including waste.

And so if we start as that at a typical baseline, where are we going to see the changes, and what will that look like on a construction site? So collectively, it was determined that it would be useful to look at the enablers. What will be driving these changes?

And while it was identified that there was a range of them, including policy and procurement, we didn't necessarily address policy and procurement in this paper because they were deemed to be responses from government and owners, rather than from industry. And government and owners weren't at the table for this. It was industry.

So really, it was us from industry saying, what does the current scenario look like across all of these different enablers, and what can we do about it through to the future? And it was also really just acknowledging that this isn't a silver bullet. It's not going to be a technology fix, or that there's going to be a replacement for steel and a material fix, or that by collaborating and building capability in one particular area that it's going to be fixed. There is a whole range of different enablers that all need to work together to make this change.

And we looked at what the options for change and action would look like. From any infrastructure project, we developed this framework that could be applied. And it is loosely based on PAS 2080 that some of you might know, where it goes through a project lifecycle and the different options, where doing nothing at the outset is the best way to save emissions and then being more efficient and optimized through the process.

This really just put in place a set of actions that are not necessarily linear. But they are largely relevant to all projects, but they're not dependent on one another. So at the outset, there is a requirement to rethink whether there is a solution that's required. There will be and is a requirement to redefine the way things are being done and to look at how we can recover and recycle existing assets, resources, and carbon; reduce the footprint through efficiencies and productivity; and to then regenerate the climate, landscapes, and biodiversity.

Now, these capture options which are often outside of the direct control of the contractor but critical to put on the table. The contractor and the construction site is often left with what's been designed. And we can't just look at what's being designed and is being built without considering the role of the designer in this, and also the role of those who are electing whether or not there is a project. And there are already good practices and good design value engineering processes that occur.

For the last 15 years, I've heard many people say, but this is just good business sense. And the way we do this will become more business as usual. The choice and location of the transport infrastructure; minimizing the number of structures, including ground reinforcement, steel, and concrete; optimizing mass balance and the need for transport; optimizing the construction design for less material use; optimizing technical systems and energy and materials over the life cycle; and a focus on embodied energy in the materials for being able to elect alternative construction materials, whether they're wood or composites.

Now, all of these are becoming standard operating practice on mega-projects and are expected to be standard operating practice on most projects soon and expected to be part of requirements from owners for project delivery. Now, a lot of the themes that you will have heard there around the optimization and analysis, and that really goes to the technology breakthroughs that we've seen. The technology breakthroughs over the last 10 or so years have been around the data accessibility and access to the computing power that will make many of these new methodologies viable.

Whether it's offsite manufacturing to drive lower waste or design for deconstruction, integrated analysis for optimization driving convergence, we can see this through manufacturing to the built environment that is enabled through these two aspects, the data accessibility and the computing power. And this on screen is something that a colleague and I put together for-- it took about 30 minutes to inform early decision making on an infrastructure bridge project that previously would have taken weeks of multiple different skills and GIS and land use planning and social, economic, environmental. Being able to pull the constraints together to use analysis in the early stages makes for better outcomes as to inform earlier decisions.

But how is this impacting the materials on the construction site? Well, there was a very interesting Swedish study that looked at the anticipated changes in construction materials over the next 30 years. And what it found was that across five different scenarios, they projected different pathways of what's technologically viable. I think it's interesting and important to point out that they didn't look at the economic factors. They didn't look at the countries, specifications, and standards, and lots of other things that can hold back these things change. What they looked at was what is technologically possible at scale.

And the study interestingly identified that looking at current practices to reduce on emissions, nearly 50% of emissions could be reduced using currently available technologies by nearly 50%. And they identified that the largest savings now would be from the on-site machinery, transport, and asphalt. And the projection is for relative declines that you'll be able to see there through to 2030. And the most significant decline will be between 2030 and 2045 from the steel.

And let's have a look at why that is the case. So the same study also looked at the choices that can be made to drive these changes. And what you'll notice is that the difference between current practice, the reference case, and the best available technology now is significantly from transport biofuels and biomass. These were for powering on-site and offsite transport, construction processes, and also biomass being incorporated into the asphalt creation process.

What's interesting to note is the limited options anticipated for alternative product choices, as we said before, around the categories. So we're not really looking for alternative products. It's about how these things are being made. The major changes that we're going to see through the time will be about the mix of asphalts, for there to be warm asphalts and cold asphalt, and also for alternative binders in the concrete driving the efficiencies.

The electrification on site is anticipated from about 2030, when excavators, haulers, crushers, and so forth will be able to be powered by electrification, and then that will be able to rely more on renewable sources. And for those who have been watching closely, there have been some trials, successfully, of lower emissions-fueled steel production processes in the Nordics. And it is anticipated by 2030 that this will be able to include gas recycling and biomass fuel substitution, and by 2045 hydrogen-based production processes.

So if we pause for a moment and think about what that means, what are the likely types of innovation that we can expect to see and the potential rates of change to form this alternative future?

Now, when we think about innovations, a lot of the innovations that we've just been talking about are technological innovations that are product innovations. But there are significant amounts of process innovation and business model innovation which will drive winners in this area.

Now, I'm not an engineer, but the engineers I know and work with and respect are people who are first class in problem solving. And one of the reasons that you need more than just one type of person at the table is to bring this innovation and problem solving from different perspectives. Power dimensions in the AEC sector are shifting. And if we have a look at how these shifts are occurring, it might give you some indicators of where you can achieve competitive advantage in these areas.

So if we look across the different dimensions, we can think about the existing techniques or emerging techniques and existing market requirements and emerging market requirements. And when we think about sustainability, there have been customer requirements to deliver against sustainability for a long time, whether they are in sustainability or reporting or carbon reporting, energy management, water management, ratings assessments, and reporting.

But what we've seen, as I mentioned earlier, is that in the most part, these have been occurring in isolation. And we've had our designers and engineers and contractors working largely the typical process. And then on the side, we've had these other specialists. The efficiency opportunity and the decision-making opportunity in how these two areas can integrate, bringing the data and computing power that we talked about before together.

And while we think that these things might be separate, the fact is that the key decisions that are made by the engineers, whether they're existing modeling, the reality capture, the capabilities that underpin good engineering processes, the simulation, concept design, data enrichment, drainage analysis, CFD analysis, environmental analysis-- all of these things can inform how we can get better project outcomes from a sustainability perspective.

Now, where there's established industry techniques and existing market requirements-- and these have existed for a while-- the technology that now and will be coming to market will drive significant efficiencies in the opportunities for companies to do this better, faster. And the challenge that they're going to have is that there are a limited number of experts available in the market to be able to inform some of these decisions from a sustainability perspective, so relying on technology here will also be critical.

Where we see emerging market requirements, these will be service extensions. Now, whether these are new markets geographically or new markets in terms of offering the same services but at different scales, that's something that will be emerging for engineering service providers as well. In terms of new market requirements and new techniques, we're expecting to see new service lines and integrations and convergence across businesses. Whether it's delivering rapid retrofits or in-context carbon assessments or rapid early stage assessments, these are new service extensions that will soon likely be business as usual.

And finally, where we're seeing emerging techniques and emerging market requirements, this is where companies can get early mover advantage, whether it's from material sciences and developing products or from integrating across the supply chain for waste and value. There's significant opportunity available there.

So coming back to the original intent, the commitment and investment is in place, the technology pathways are clear, and the anticipated change could be rapid. How many business cycles out of your business between now and 2030? If you're in a capital-intensive industry, maybe three pivots of investment. But if you're in a technology or advisory space, how much would it take? How long would it take? How are you building the skills to realize the value in this future?

Thank you for watching. I hope you have got as much out of this as I have, and I look forward to hearing about your contribution to this outcome.

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We use HubSpot to send you more timely and relevant email content. To do this, we collect data about your online behavior and your interaction with the emails we send. Data collected may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, your IP address or device ID, email open rates, links clicked, and others. HubSpot Privacy Policy
Twitter
We use Twitter to deploy digital advertising on sites supported by Twitter. Ads are based on both Twitter data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Twitter has collected from you. We use the data that we provide to Twitter to better customize your digital advertising experience and present you with more relevant ads. Twitter Privacy Policy
Facebook
We use Facebook to deploy digital advertising on sites supported by Facebook. Ads are based on both Facebook data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Facebook has collected from you. We use the data that we provide to Facebook to better customize your digital advertising experience and present you with more relevant ads. Facebook Privacy Policy
LinkedIn
We use LinkedIn to deploy digital advertising on sites supported by LinkedIn. Ads are based on both LinkedIn data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that LinkedIn has collected from you. We use the data that we provide to LinkedIn to better customize your digital advertising experience and present you with more relevant ads. LinkedIn Privacy Policy
Yahoo! Japan
We use Yahoo! Japan to deploy digital advertising on sites supported by Yahoo! Japan. Ads are based on both Yahoo! Japan data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Yahoo! Japan has collected from you. We use the data that we provide to Yahoo! Japan to better customize your digital advertising experience and present you with more relevant ads. Yahoo! Japan Privacy Policy
Naver
We use Naver to deploy digital advertising on sites supported by Naver. Ads are based on both Naver data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Naver has collected from you. We use the data that we provide to Naver to better customize your digital advertising experience and present you with more relevant ads. Naver Privacy Policy
Quantcast
We use Quantcast to deploy digital advertising on sites supported by Quantcast. Ads are based on both Quantcast data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Quantcast has collected from you. We use the data that we provide to Quantcast to better customize your digital advertising experience and present you with more relevant ads. Quantcast Privacy Policy
Call Tracking
We use Call Tracking to provide customized phone numbers for our campaigns. This gives you faster access to our agents and helps us more accurately evaluate our performance. We may collect data about your behavior on our sites based on the phone number provided. Call Tracking Privacy Policy
Wunderkind
We use Wunderkind to deploy digital advertising on sites supported by Wunderkind. Ads are based on both Wunderkind data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Wunderkind has collected from you. We use the data that we provide to Wunderkind to better customize your digital advertising experience and present you with more relevant ads. Wunderkind Privacy Policy
ADC Media
We use ADC Media to deploy digital advertising on sites supported by ADC Media. Ads are based on both ADC Media data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that ADC Media has collected from you. We use the data that we provide to ADC Media to better customize your digital advertising experience and present you with more relevant ads. ADC Media Privacy Policy
AgrantSEM
We use AgrantSEM to deploy digital advertising on sites supported by AgrantSEM. Ads are based on both AgrantSEM data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that AgrantSEM has collected from you. We use the data that we provide to AgrantSEM to better customize your digital advertising experience and present you with more relevant ads. AgrantSEM Privacy Policy
Bidtellect
We use Bidtellect to deploy digital advertising on sites supported by Bidtellect. Ads are based on both Bidtellect data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Bidtellect has collected from you. We use the data that we provide to Bidtellect to better customize your digital advertising experience and present you with more relevant ads. Bidtellect Privacy Policy
Bing
We use Bing to deploy digital advertising on sites supported by Bing. Ads are based on both Bing data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Bing has collected from you. We use the data that we provide to Bing to better customize your digital advertising experience and present you with more relevant ads. Bing Privacy Policy
G2Crowd
We use G2Crowd to deploy digital advertising on sites supported by G2Crowd. Ads are based on both G2Crowd data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that G2Crowd has collected from you. We use the data that we provide to G2Crowd to better customize your digital advertising experience and present you with more relevant ads. G2Crowd Privacy Policy
NMPI Display
We use NMPI Display to deploy digital advertising on sites supported by NMPI Display. Ads are based on both NMPI Display data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that NMPI Display has collected from you. We use the data that we provide to NMPI Display to better customize your digital advertising experience and present you with more relevant ads. NMPI Display Privacy Policy
VK
We use VK to deploy digital advertising on sites supported by VK. Ads are based on both VK data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that VK has collected from you. We use the data that we provide to VK to better customize your digital advertising experience and present you with more relevant ads. VK Privacy Policy
Adobe Target
We use Adobe Target to test new features on our sites and customize your experience of these features. To do this, we collect behavioral data while you’re on our sites. This data may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, your IP address or device ID, your Autodesk ID, and others. You may experience a different version of our sites based on feature testing, or view personalized content based on your visitor attributes. Adobe Target Privacy Policy
Google Analytics (Advertising)
We use Google Analytics (Advertising) to deploy digital advertising on sites supported by Google Analytics (Advertising). Ads are based on both Google Analytics (Advertising) data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Google Analytics (Advertising) has collected from you. We use the data that we provide to Google Analytics (Advertising) to better customize your digital advertising experience and present you with more relevant ads. Google Analytics (Advertising) Privacy Policy
Trendkite
We use Trendkite to deploy digital advertising on sites supported by Trendkite. Ads are based on both Trendkite data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Trendkite has collected from you. We use the data that we provide to Trendkite to better customize your digital advertising experience and present you with more relevant ads. Trendkite Privacy Policy
Hotjar
We use Hotjar to deploy digital advertising on sites supported by Hotjar. Ads are based on both Hotjar data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Hotjar has collected from you. We use the data that we provide to Hotjar to better customize your digital advertising experience and present you with more relevant ads. Hotjar Privacy Policy
6 Sense
We use 6 Sense to deploy digital advertising on sites supported by 6 Sense. Ads are based on both 6 Sense data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that 6 Sense has collected from you. We use the data that we provide to 6 Sense to better customize your digital advertising experience and present you with more relevant ads. 6 Sense Privacy Policy
Terminus
We use Terminus to deploy digital advertising on sites supported by Terminus. Ads are based on both Terminus data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Terminus has collected from you. We use the data that we provide to Terminus to better customize your digital advertising experience and present you with more relevant ads. Terminus Privacy Policy
StackAdapt
We use StackAdapt to deploy digital advertising on sites supported by StackAdapt. Ads are based on both StackAdapt data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that StackAdapt has collected from you. We use the data that we provide to StackAdapt to better customize your digital advertising experience and present you with more relevant ads. StackAdapt Privacy Policy
The Trade Desk
We use The Trade Desk to deploy digital advertising on sites supported by The Trade Desk. Ads are based on both The Trade Desk data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that The Trade Desk has collected from you. We use the data that we provide to The Trade Desk to better customize your digital advertising experience and present you with more relevant ads. The Trade Desk Privacy Policy
RollWorks
We use RollWorks to deploy digital advertising on sites supported by RollWorks. Ads are based on both RollWorks data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that RollWorks has collected from you. We use the data that we provide to RollWorks to better customize your digital advertising experience and present you with more relevant ads. RollWorks Privacy Policy

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